Depending on the stage of the product life cycle you are in – Introduction, Growth, Maturity, or Decline – you may want to utilize different marketing strategies

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We’ve got news. The days of a one size fits all sales funnel are long gone. Let’s face it, modern buyers are too unpredictable. The internet is heavily influencing how people shop and buy, and it’s put vast amounts of information and freedom of choice into your customers’ hands. Over the next few minutes I’m going to cover exactly what lifecycle marketing is and how you can apply it to your own business.

The beginner’s Guide to lifecycle Marketing
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There are 7 steps in lifecycle marketing. Attract Traffic, Capture Leads, Nurture Prospects, Convert Sales, Deliver & Satisfy, Upsell, Get Referrals. Are you looking to implement lifecycle marketing with infusionsoft in your small business? Unsure about the steps and strategies to use? In this comprehensive diagnostic guide we reveal the key elements to look at and optimise to boost your sales, profitability & customer experience. Learn more at www.lifecyclemarketing.co